A memorable experience

Demo Hotels

Awakening the sense of wonder and creating a memorable experience is the goal of DEMO, a visionary idea transplanted into the context of the Romagna coast with feet sunk in the golden sands of Rimini.

A memorable experience

Design Hotels

The project involved the involvement of fourteen architectural firms called to rethink the spaces of what will become a hub for experimentation in hospitality, each with their own inspiration and their own idea of hospitality.

An emotional adventure

Emotion Hotel

There is no other example of this kind in Italy, it is a unique experience that aims to be an attraction in the destination and aim to ensure that staying in the hotel is an emotional and experiential adventure thanks to its originality.

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Create something unique for the customer,
un nuovo concept alberghiero che non c’era. Un boutique hotel a Rimini dove tutto parla di design.

All immersed in the crystalline liquid, the human weight becomes light, fluctuating and triggers the intoxicating disorientation that keeps it pleasantly inside.

By Fragment Hospitality

The inspiration is undoubtedly industrial, with a reference to new creative hubs and dynamic business and co-working environments but reinterpreted with a very strong Pop and Decò note.

By CABERLONCAROPPI

I have transformed this place of passage into an experiential moment, made of darkness and cuts of light on the wall and on the floor: a prelude to a scenario that will open unexpectedly behind a theatrical curtain.

By Laura Verdi

A space where you can forget about appointments, phone calls, meetings and take a moment for yourself and rediscover the passion for what you love most.

By FDA Architects

Discoverthe Demo Experience

I look for summer all year round

CaberlonCaroppi

The hotel

Lobby &
common areas

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Drama

Laura Verdi

Spin the Wheel

OVRE.design

Comfort Hub

Chiara Tabellini

14 ARCHITECTURE STUDIES

Coinvolgimento di quattordici studi di architettura per realizzare un boutique hotel a Rimini.

9 SUITES

Nove concept di design differente: ognuno con la propria ispirazione e idea di accoglienza.

90 PARTNERS

Over 90 partners participated in Demo Hotel, from services to furnishing accessories.

BEST TECHNOLOGY

A set of IoT products and services at the forefront of the hospitality world.

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Design emotion

Our
suites

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Siamo partiti dal recupero di una pensione della Riviera Romagnola, una tipica pensione romagnola degli Anni ’60, ormai in disuso.
Abbiamo coinvolto quattordici studi di architettura che hanno ripensato gli spazi di quello che è diventato un hub di sperimentazione dell’hospitality, l’hotel a Rimini, punto di riferimento non solo per la città e la Riviera ma anche per il settore dell’hotellerie. DEMO è un boutique hotel unico dove il design è il filo rosso che unisce le 9 suite realizzate ognuna secondo l’ispirazione dei progettisti. Quindi uno spazio eclettico, di design, che ha rinnovato il concetto stesso dell’hotel.
Ma perché boutique hotel? Perché ci sono solo 9 suite, ognuna diversa dall’altra, curatissime nel dettaglio che fa accoglienza.