A memorable experience

Demo Hotels

Awakening the sense of wonder and creating a memorable experience is the goal of DEMO, a visionary idea transplanted into the context of the Romagna coast with feet sunk in the golden sands of Rimini.

A memorable experience

Design Hotels

The project involved the involvement of fourteen architectural firms called to rethink the spaces of what will become a hub for experimentation in hospitality, each with their own inspiration and their own idea of hospitality.

An emotional adventure

Emotion Hotel

There is no other example of this kind in Italy, it is a unique experience that aims to be an attraction in the destination and aim to ensure that staying in the hotel is an emotional and experiential adventure thanks to its originality.

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Create something unique for the customer,
a new hotel concept that wasn't there. A boutique hotel in Rimini where everything speaks of design.

All immersed in the crystalline liquid, the human weight becomes light, fluctuating and triggers the intoxicating disorientation that keeps it pleasantly inside.

By Fragment Hospitality

The inspiration is undoubtedly industrial, with a reference to new creative hubs and dynamic business and co-working environments but reinterpreted with a very strong Pop and Decò note.

By CABERLONCAROPPI

I have transformed this place of passage into an experiential moment, made of darkness and cuts of light on the wall and on the floor: a prelude to a scenario that will open unexpectedly behind a theatrical curtain.

By Laura Verdi

A space where you can forget about appointments, phone calls, meetings and take a moment for yourself and rediscover the passion for what you love most.

By FDA Architects

Discover the Demo Experience

Looking for summer all year round

CaberlonCaroppi

The hotel

Lobby &
common areas

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Drama

Laura Verdi

Spin the Wheel

OVRE.design

Comfort Hub

Chiara Tabellini

14 ARCHITECTURE STUDIES

Involving fourteen architectural firms to build a boutique hotel in Rimini.

9 SUITES

Nine different design concepts: each with its own inspiration and idea of hospitality.

90 PARTNERS

Over 90 partners participated in Demo Hotel, from services to furnishing accessories.

BEST TECHNOLOGY

A set of IoT products and services at the forefront of the hospitality world.

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Design emotion

Our
suites

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We started with the recovery of a pension from the Riviera Romagnola, a typical Romagna guesthouse of the 1960s, now disused.
We involved fourteen architecture firms that rethought the spaces of what has become an experimental hospitality hub, thehotel a Rimini, benchmark not only for the city and the Riviera but also for the hotel industry. DEMO is a boutique hotel unique where design is the common thread linking the 9 suites, each one created according to the inspiration of the designers. Thus an eclectic, design-driven space that has renewed the very concept of the hotel.
But why boutique hotel? Because there are only 9 suites, each one different from the other, with attention to detail that makes you welcome.